News & insights

Social proof is the 2020 version of street credibility. It’s hard - dare we say impossible, to operate as a business and not have some sort of presence on Facebook, Linkedin and Google My Business.

What’s the one thing that all successful businesses have in common? They continuously position themselves as the obvious choice in their customers’ minds and manage to create meaningful and long-lasting relationships.

As restrictions are starting to ease across the country, cafes, restaurants and bars are slowly re-opening their doors to the public. But in the aftermath of COVID-19, nothing seems to be quite the same.

Mistakes happen, whether you’re an email marketing newbie or seasoned professional. Knowing how to avoid the most common mistakes and how to mend the situation if you’ve made one, are the first steps towards turning your next campaign into a huge success.

You’ve mastered the challenge of setting up your first email campaign but are not sure where to go from here? It’s time to move on to step two: Tracking your email campaign performance and learning to use the data to take things to the next level.

The experts at Anchor Digital share their advice on crafting successful email automations without using cookie-cutter templates. Imagine yourself browsing an online shop and filling your shopping cart with items that you don’t end up purchasing.

We’ve created a checklist to help digital marketers successfully onboard new clients and kick things off the right way.

An expert guide to handling customer complaints professionally and without detriment to your business.