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News & insights

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Join us in the Anchor newsroom for advertising updates and trends, useful tips, friendly advice, trade secrets and entertaining industry chatter.
January 23, 2024
Branding
The Evolution of Graffiti Street Art Into Mainstream Branding and Advertising
Discover more about the evolution of graffiti and how it is now used in modern branding and advertising, including how to utilise it for your business.
January 18, 2024
SEO
A Crash Course For First-Time Google Search Console Users
Find out the basics of Google Search Console, including a starter guide, how it works, and the benefits of using it.
January 16, 2024
Social media
Does Social Media Marketing Still Work?
Find out how to reach your goals and achieve the best outcomes with social media marketing, including how the current landscape is changing.
January 10, 2024
Social media
Digital Marketing Trends to Expect in 2024
Discover what digital marketing trends to expect in 2024 and how to prepare for the changing digital landscape.
January 3, 2024
Social media
The Pros and Cons of AI in Marketing
Discover the pros and cons of using AI in marketing, including navigating AI within B2B marketing.
December 28, 2023
SEO
4 Basic Steps For Optimising A Website
Discover the four basic steps for optimising a website, including page speed, content and keywords, user experience and measuring your performance.
December 26, 2023
SEO
A Guide To Google Ads Best Practices
Our comprehensive guide to Google Ads best practices, including choosing keywords and optimising landing pages.
December 21, 2023
SEO
New Google Search Updates Hitting US That Could Reach Australia in 2024
Learn about the updates Google is rolling out for the US, including the impact and chance they have of reaching Australia.
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