News & insights

It’s 2021, and the world of marketing doesn’t at all look like anything we’d have expected two or three years ago.

Did you know that your website navigation could cost you customers? The labels at the top of your website tell visitors where to find the information they’re looking for, but using generic, interchangeable terms or listing too many items, can be a waste of potential!

In a world that is divided into two camps, Android vs. iOS, the importance of having your digital product work across both platforms is evident.

Sitemaps are virtual roadmaps that give Search Engines the guidance needed to understand what pages on a website are important.

Google’s algorithms change rapidly, and the best way to keep up is by going straight to the source.

Billboards, somehow it seems as if they’ve always been around. Grazing the sides of highways or facades of inner city buildings, their appearance long dominated local advertising.

In the spirit of this year’s International Women’s Day, we chose to challenge the status quo: Because despite the progress made by women in marketing, we’ve still got a long way to go to close the gender gaps in the marketing industry.

If you’ve followed the news over the past weeks, you’ve probably heard that the social media platform Facebook has serious beef with tech giant Apple.